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Case Study: Frontier Ford - Anacortes, Washington

Viper - LED Area & Roadway Lighting


The Viper LED lighting system from Beacon Products offers a low-profile, ultimate solution in pathway, roadway, and parking applications. With its contemporary streamlined design, Viper leads the industry with a unique visual appearance that complements new and existing architecture.

Viper’s unique design offers an added advantage in thermal management and provides an even longer life in the high wattage LED configurations. Viper is the cutting edge in LED style, performance and technology.

Project Summary:

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The Frontier Ford dealership in Anacortes, Washington needed an advanced LED lighting solution that provided substantial energy savings and significantly reduced maintenance costs to replace the dealership’s existing 1000 watt metal halide exterior lighting system.

Lighting Group Northwest and C. Thornton Lighting chose the Beacon 190 watt Viper LED luminaire due to the product’s low energy use, long-life, mounting flexibility and retail “pop” on dealership automobile inventory.


The Viper LED lighting system provided Frontier Ford with a more aesthetically appealing automotive retail space than HID, fluorescent or induction lighting. Overall, Frontier Ford now has more uniform and consistent lighting in its vehicle inventory area.

In addition, the Viper gave the dealership more of a “pop” on the paint and chrome surfaces to make the vehicles more attractive to potential customers. The owners of the dealership were very impressed with the performance of these Beacon products and plan to convert the empty lot next to their dealership to the same Viper LED fixtures.

The dealership owners are extremely pleased with the final result and noticed immediate improvements in energy use and cost savings. Frontier Ford reported energy savings of approximately 197,000 kwh per year or $22,000 per year in energy costs.