We talk about the benefits of LEDs, CFLs and other energy efficient sources all the time in the lighting industry. But how can efficiency be maintained in a lighting showroom, where hundreds – maybe even thousands – of lamps and fixtures are lit on the sales floor? The September issue of Residential Lighting explores this topic […]

Even though people may not be building houses like they were a few years ago, the lighting industry is still doing business. American Lighting Association (ALA) Conference keynote speaker Robert Stevenson says showrooms just need to “figure out ways to make it easy for customers to do business with you” in order to keep numbers […]